El Big Data. Big data is a combination of structured, semistructured and unstructured data collected by organizations that can be mined for information and used in machine learning projects, predictive modeling and other advanced analytics applications. Every transaction on a website, every piece of lead contact information collected by sales.

Finally, big data technology is changing at a rapid pace. We already know that big data indicates huge ‘volumes’ of data that is being generated on a daily basis from various sources like social media platforms, business processes, machines, networks, human interactions, etc. Lo que importa es lo que las organizaciones hacen con los datos.